Southwest’s Founder Explains Why There’s No Secret Behind Its Great Culture


Southwest is one of the most admired companies in the country, respected in an industry that's better known for delayed flights and bad customer servicethan a great corporate culture.

Not to mention the fact that it's remained profitable in a sector that rarely is.

One of the reasons for that is its founder, Herb Kelleher, who put an enormous amount of emphasis on culture and the customer experience, something that's persisted even after he stepped down as CEO.

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