This entry was posted on Monday, April 22nd, 2013 at 11:00 am and is filed under Product and Pricing Strategies. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.
The brands that succeed will be the ones that are the most adaptable to whatever nature throws our way. The Consumer Futures 2020 report, developed by the U.K.'s Forum For The Future, takes a stab at imagining what consumer culture will look like nearly a decade down the line. There are four potential paths we might take: . . .