Category Archives: Customer Communication

Stop Blaming the Help. How Companies Stymie Great CX

"As my friend and colleague Bassam Salem likes to say (and I will paraphrase), it’s always the hapless call center representative that is scapegoated for corporations’ failings. The people who are paid the least and are usually the least to blame but are almost always the targets," writes Dave Fish (photo, left) in an article at CustomerThink.com. […]

This Hotel Wants to Give Families a Discount for Staying Off Their Phones

"Technology use while on vacation affects more than just the type of activities travelers do. According to Wyndham hotels, 54 percent of children believe their parents check their phones “too often” and 32 percent said that they feel “unimportant” when their parents are distracted by screens." Cailey Rizzo reports at TravelandLeisure.com.

Meet the 25 Most Creative People in Advertising

Recently, Business Insider asked the major ad agencies—and the more significant boutiques—to name the execs they felt were the most creative in the business.To prevent the nominations from being self-serving, we asked each agency to also nominate two executives from competing agencies—the people they'd hire, given a free hand. Read full article.

30 Resources and Tips for Using Pinterest to Communicate with Customers

Pinterest, the new social-media darling, took note of this behavior and created an easy-to-use site where people can share their interests in the form of pictures. The site is beautifully designed and truly engaging. It is resonating with users and experiencing explosive growth. ComScore reports that Pinterest hit 10 million unique U.S. visitors faster than […]