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Teaching Introduction to Business

Bovee and Thill offer innovative ideas and resources for teaching introduction to business, so instructors can spend less time preparing and more time teaching.

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Introduction to Business: The Most Important Lesson in Recent History


The banking crisis and the collapse of the housing market remain vital issues because they are still affecting the lives of students and their families, and many of the risks that factored in the meltdown are still in the system.

In addition, this multifaceted story is perhaps the single most instructive lesson that anyone can teach or learn about contemporary business because it touches on so many aspects of business management.

As tomorrow' business leaders, today's students will face the challenge of preventing similar disasters in the future.

Understanding the reasons behind the housing bubble and the subsequent collapse will help them appreciate the complex dynamics of contemporary financial markets and the vital need for informed, ethical business management.

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