Imagine a young graduate, brimming with textbook knowledge, struggling to navigate the complexities of their first job. This scenario is not uncommon. A recent survey revealed that a staggering 68% of business students felt underprepared for their first job after graduation. This alarming statistic underscores a fundamental flaw in traditional business education: the disconnect between […]
Category Archives: Teaching Methods and Materials
A Personal Message from Court Bovee and John Thill
As educators, we pride ourselves on preparing students for the opportunities they will encounter in their careers. This has never been an easy goal with the introduction to business course, given the wide range of topics it needs to address, and the challenge gets more daunting every year as the business world continues to evolve […]
Teaching Your Introduction to Business Students about Innovations in Workforce Management
From the gig economy to workforce analytics to artificial intelligence in the hiring process, human resource management is undergoing some radical changes. Make sure your course stays on top of these developments with Business in Action, 9th Edition, by Bovee and Thill (Pearson).
Meet a New Leader in Introduction to Business: Business in Action
"Meet a new leader in Introduction to Business: Business in Action. High-efficiency learning with every chapter consistently divided into six segments. Plus, interim checkpoints and visual learning for a new generation of students."
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