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Teaching Introduction to Business

Making This Common Mistake Can Be a ‘Career Killer’

“Many professionals will probably recognize this situation: You go to a meeting or an event and, assuming that everyone there already knows you, or that you’re playing a minor role, you introduce yourself with your first name — or not at all.”

“No big deal, right?

“Wrong. . . .”

Watch the video by Suzy Welch (photo, left) at CNBC.com . . .
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Introduction to Business Textbook


Business in Action, 10th Edition.

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