Author Archives: Court Bovee

Why the Entrepreneurial Mindset Is More Important Than Ever to Teach in Introduction to Business

In today's rapidly evolving business landscape, the entrepreneurial mindset is more critical than ever. This mindset, characterized by innovation, resilience, and a proactive approach, is not just for those aiming to start their own businesses. It’s a crucial skill set that benefits anyone pursuing a career in business. Here's why integrating the entrepreneurial mindset into […]

The Lemonade Stand Billionaire: How a 7-Year-Old’s Business Model Revolutionized Fortune 500 Companies

What if I told you that the key to understanding Apple's success lies in your neighbor's kid's lemonade stand? It may sound far-fetched, but a closer look reveals surprising parallels between the business models of childhood enterprises and Fortune 500 giants. Take Sarah, a 7-year-old entrepreneur who set up a lemonade stand on her suburban […]

The Flavor Alchemist: What Ice Cream Inventors Can Teach Us about Innovation in Business

Could the next big business innovation come from a scoop of ice cream? The creative process behind inventing new ice cream flavors offers a surprisingly apt metaphor for product development and innovation across industries. Let's dive into the world of flavor alchemists to uncover universal lessons in creativity and market success. At its core, ice […]

Mastering the Art of Engagement: 40 Proven Classroom Techniques for Introduction to Business Instructors

Engaging and effective teaching strategies are crucial for fostering student success in Introduction to Business courses. By incorporating a diverse array of dynamic classroom techniques, instructors can create an immersive learning environment that prepares students for the challenges and opportunities of the modern business world. This comprehensive list of 40 strategies offers a wealth of […]

The Introduction to Business Battlefield: Winning Strategies for Defeating Cheating, Plagiarism, and Verbal Abuse

Introduction to Business instructors play a crucial role in preparing students for success in the professional world. However, they often face a range of challenges, including academic dishonesty and disruptive behavior. This article explores effective strategies for dealing with cheating, plagiarism, and verbal abuse in the Introduction to Business classroom. Preventing and Detecting Cheating and Plagiarism Cheating […]

Overcoming the Top 10 Challenges Faced by Introduction to Business Instructors

Teaching an Introduction to Business course can be both rewarding and challenging. Instructors must navigate various obstacles to effectively engage students and deliver a comprehensive understanding of the business world. In this article, we will explore the ten great challenges faced by Introduction to Business instructors and provide specific suggestions for overcoming these challenges. Diverse […]

Shining a Light on Greenwashing: Consumers Take Aim at Deception in the Sustainability Market

Discussion Question 1: How can companies effectively communicate their sustainability efforts to consumers without being accused of greenwashing? Answer: Companies must prioritize transparency and authenticity when communicating their sustainability efforts to consumers. They should provide detailed information about their eco-friendly practices, including specific goals, progress, and challenges faced. This can be achieved through comprehensive sustainability […]

The Truth about Loyalty Programs: Customer Magnet or Pointless Pursuit?

Here are answers to the discussion questions: Have you ever changed your shopping habits or chosen a specific store because of a loyalty program? Why or why not? Yes, I have changed my shopping habits and chosen specific stores because of their loyalty programs. For example, I frequently shop at a particular grocery store chain because […]