I Spoke with Nearly 150 Entrepreneurs, and the Same 3 Lessons Came Up Repeatedly

"Smart entrepreneurs are always on the hunt for ways to grow their businesses," writes Sonia Thompson (photo, left) in a piece at BusinessInsider.com.

"That's one of the reasons why they'll try to pick the brains of successful business owners. They want to learn the success secrets, or the one or two magic tactics that will make all the positive difference in their results.

"Over the past two years, I did a lot of that brain picking for you while interviewing 147 different entrepreneurs. One of the key things I wanted to tease out were their keys to success."

The Difference Between Amateurs and Professionals

"Why is it that some people seem to be hugely successful and do so much, while the vast majority of us struggle to tread water?"

"The answer is complicated and likely multifaceted.

"One aspect is mindset—specifically, the difference between amateurs and professionals.

"Most of us are just amateurs.

"What’s the difference? Actually, there are many differences: . . ."

The Best Leaders Have These Six Traits

According to Helen Rothberg (photo, left), "Over the past 25 years, I've coached a mix of executives in for profit and not-for-profit companies like Kellogg's, Monsanto, SoCalGas, Newark City Government, The United Way, IBM, and AT&T. I've been in board rooms with people fretting about decreases in market share, swirling about regulatory agencies, and agonizing about visions for a tomorrow they don't quite understand. Along with getting paid to calm their nerves, there are a few common themes I've noticed that keep popping up that are helpful for everyone, from the C-Suite to the junior staffers."

4 Futuristic Features Every Retail Store Will Have by 2025

"This [past] fall, Nordstrom opened a new store in West Hollywood, Calif., called Nordstrom Local, that didn’t actually stock clothes you can buy. Instead, you can get manicures, try on clothes, talk to stylists and consultants about fashion, and meet with friends over coffee or perhaps a glass of Pinot Grigio (yes, there’s a bar). If you want to buy something, it’ll be available for same-day pickup or delivery."

"As bizarre as the concept might seem, it’s likely a glimpse into the way many stores will soon function. . . ."

15 Second Countdown Ads Could Be the New Killer Format

"This is an interesting tactic from the retailer, and one that makes a lot of sense from a behavioral perspective. It takes advantage of the scarcity heuristic — the notion that people are likely to perceive something as more valuable if it is hard to obtain, whether that’s down to a restricted quantity or time to purchase. Here, Yoox, Google, and Stink Studios, who worked on the ads together, are using time as the forceful factor."

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