Here’s What Life Is Like When You’re 22 and You’ve Sold a Company for $100 Million

MyYearbook is a social network Catherine and David Cook founded in high school to help them make friends. Geoff Cook, their older brother, joined as CEO and turned the startup into a full-fledged business.
In July the Cooks' company was acquired by publicly traded Que Pasa for about $100 million in cash and stock — mostly stock.
Last month we checked in with Geoff and Catherine to see what life is like after a big merger. They told us what when through their minds when they sold the company.

Warren Buffett’s 4-Word Secret to Business Success

From Warren Buffett's annual shareholder letter, here's a gem…
“Buy commodities, sell brands” has long been a formula for business success. It has produced
enormous and sustained profits for Coca-Cola since 1886 and Wrigley since 1891. On a smaller scale,
we have enjoyed good fortune with this approach at See’s Candy since we purchased it 40 years ago.
It's that simple. Buy a cheap good, create a brand around it, sell it for more. Voila.

Teaching Introduction to Business: A Faster, More Efficient Way to Prepare Students for Today’s Workplace

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If you have the responsibility of preparing students for the challenges they'll face in tomorrow's tough and uncertain business environment, turn to the most efficient introduction to business textbook on the market—Business in Action.

Business in Action offers instructors and students a much-needed alternative to texts that are either overstuffed and overwhelming or so skimpy that they compromise essential coverage. With the comprehensive 20-chapter coverage that is up to 20 percent shorter than other texts, Business in Action sets the standard in high-productivity learning.

Throughout Business in Action, there is no filler and no fluff, and the examples were chosen carefully to illustrate important points without overloading the text. We invite you to do side-by-side comparisons with any other business text to see which one will make the best use of your students' time and energy for studying.

Each chapter is divided into six concise segments, each with its own Learning Objective. Each segment focuses on the most essential concepts and terminology to help students achieve that particular objective before moving on. The consistent structure simplifies course planning and class time allocation for instructors, and it helps students organize their reading, review, and test preparation.

Each chapter segment concludes with a comprehensive Checkpoint that helps students review and reinforce what they've learned in manageable doses, rather than reviewing an entire chapter at once. With this approach, each learning objective is addressed as a mini-chapter within the chapter, which helps students absorb new concepts in small, carefully metered segments and get confirmation before moving on to the next segment.


100 Must-See Interviews with the World’s Most Successful Entrepreneurs

As young entrepreneurs it’s important that we keep swinging for the fences. Super successful investors like Ron Conway say they’d rather invest in an 18 year old Mark Zuckerberg than a 31 year old seasoned entrepreneur because the young Sean Parker types truly think the sky is the limit. At Under30CEO we’re going to carry that mentality into the interviews that we conduct on the site.

The 10 Worst Mistakes You Could Ever Make on Your Business Plan

It’s been nearly seven years since I posted Top 10 Business Plan Mistakes on this site. Looking back and reading the post again today, I think the list holds up very well.

Still, I can’t resist making a few changes. So here is my revised version for 2012, incorporating what I wrote back then that still holds true. . .