This is a channel for instructors of Introduction to Business. You'll find a variety of useful videos that will help make your teaching easier and more effective.
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Warren Buffett’s 23 Most Brilliant Insights About Investing
Compiled from Buffett's interviews, op-eds, and of course his annual letters.
Source: www.businessinsider.com
Teaching Introduction to Business: A High-Productivity Approach for Today’s High-Speed Workplace
13 Money Lies You Should Stop Telling Yourself by Age 40
"By the time you hit 40, rationalizing away your bad money management habits starts to have a serious impact on your financial future (not to mention age you)." . .
The 50 Best Employers in America
"When faced with the decision of choosing between a job you love and a job that pays well, remember this: You can have your cake and eat it too.
"The second annual list of the best employers in America by PayScale and Business Insider evaluates companies by both pay and happiness." . . .
Five Stubbornly Persistent Business Myths
"From your parents telling you not to cross your eyes because they’ll stay that way and “early to bed, early to rise . . .” to taking Airborne or high doses of Vitamin C will cure a cold, there’s no shortage of myths in the world. And there’s no shortage of reasons why."
"Only one thing’s for sure: myths are stubbornly persistent because we keep them alive. Here are five business myths that live on for no rational reason. They’re not just annoying; they’re misleading and potentially damaging to a person's career."
A Brilliant Management Insight Helps Chipotle Retain Its Best Employees
"When now co-CEO Monty Moran was surveying Chipotle's 1,500 restaurants, he found a fascinating consistency: the best-performing ones all had a manager who had come up from the crew level. " . . .
The 15 Companies That Frustrate Americans The Most
"Some companies just can’t make their customers happy, and many of the companies are the kind that customers find it hardest to escape." . . .
Teaching Introduction to Business: A Faster, More Efficient Way to Prepare Students for Today’s Workplace
If you have the responsibility of preparing students for the challenges they'll face in tomorrow's tough and uncertain business environment, turn to the most efficient introduction to business textbook on the market—Business in Action.
Business in Action offers instructors and students a much-needed alternative to texts that are either overstuffed and overwhelming or so skimpy that they compromise essential coverage. With the comprehensive 20-chapter coverage that is up to 20 percent shorter than other texts, Business in Action sets the standard in high-productivity learning.
Throughout Business in Action, there is no filler and no fluff, and the examples were chosen carefully to illustrate important points without overloading the text. We invite you to do side-by-side comparisons with any other business text to see which one will make the best use of your students' time and energy for studying.
Each chapter is divided into six concise segments, each with its own Learning Objective. Each segment focuses on the most essential concepts and terminology to help students achieve that particular objective before moving on. The consistent structure simplifies course planning and class time allocation for instructors, and it helps students organize their reading, review, and test preparation.
Each chapter segment concludes with a comprehensive Checkpoint that helps students review and reinforce what they've learned in manageable doses, rather than reviewing an entire chapter at once. With this approach, each learning objective is addressed as a mini-chapter within the chapter, which helps students absorb new concepts in small, carefully metered segments and get confirmation before moving on to the next segment.
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We Are Witness to a Seismic Change in Consumer Behavior
"It has never been more challenging for a brick-and-mortar retail merchant to succeed in an enduring way," Starbucks CEO Howard Schultz said.
'We are witness to a seismic change in consumer behavior,' said Schultz. And that seismic change is linked to technology."